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SME checklist: identify the obstacles hindering your growth

A clear self-assessment to identify the obstacles limiting the growth of your SME and define the next steps with focus.

In 12 simple questions you can identify whether your strategy, your marketing, your profitability and your team are truly driving growth or, on the contrary, holding it back.


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SME checklist: Identify the obstacles hindering your growth

He SME checklist for evaluating growth It's a tool designed to give any small or medium-sized business a quick overview of its current situation. Often, founders suspect something isn't quite right: overly concentrated clients, unclear profit margins, reactive marketing, or excessive dependence on the owner. This checklist allows them to validate those suspicions and obtain an objective snapshot of how well the SME is prepared for orderly growth.

The process is simple: answer 12 questions about four key areas—strategy and customers, sales and marketing, profitability and control, and organization and team. The goal isn't to pass or fail, but to identify whether your company needs to strengthen its strategic foundations before taking the next step. As explained HubSpot In their guide on business plans, having a clear and documented strategy is essential to reduce improvisation and make better decisions.

This initial assessment also addresses profitability, one of the most critical issues for many SMEs. Knowing exactly which products or services offer the highest margins, having a simple dashboard, and measuring key indicators are decisive factors for secure growth. In this regard, Think With Google It highlights how the use of data and metrics allows companies to identify opportunities, reduce costs, and scale more efficiently.

The result of checklist for SMEs It is presented visually, using a traffic light system: red, yellow, or blue. Each level reflects the current state of your business and offers a clear recommendation on the R&R Roadmap phase that best suits your needs: diagnosis and structuring, optimization, or scaled growth. With this information, you can prioritize efforts and resources on what truly matters, as recommended by the guidelines of the European Commission for SMEs in terms of competitiveness.

In short, this checklist for SMEs to assess growth It's a practical, simple, and free resource. Its goal is to help you move from intuition to action, validating which blocks are limiting your progress and guiding you toward more sustainable, profitable, and organized growth, following continuous improvement standards endorsed by the Institute for Business Competitiveness (ICE).

Don't let doubts hold you back. Access our interactive checklist now and discover, for free, the next step your business needs to scale safely and maximize its potential. Turn uncertainty into action!

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