{"id":12272,"date":"2025-10-06T18:23:24","date_gmt":"2025-10-06T16:23:24","guid":{"rendered":"https:\/\/rumboyresultados.com\/?page_id=12272"},"modified":"2025-11-17T23:08:04","modified_gmt":"2025-11-17T21:08:04","slug":"calculadora-basica-roi","status":"publish","type":"page","link":"https:\/\/rumboyresultados.com\/gb\/recursos-rumbo-y-resultados\/calculadora-basica-roi\/","title":{"rendered":"Calculadora b\u00e1sica ROI"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"12272\" class=\"elementor elementor-12272\">\n\t\t\t\t<div class=\"elementor-element elementor-element-d518941 e-flex e-con-boxed e-con e-parent\" data-id=\"d518941\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-cd19dc2 e-flex e-con-boxed e-con e-child\" data-id=\"cd19dc2\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-c0dcfac e-con-full e-flex e-con e-child\" data-id=\"c0dcfac\" data-element_type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-52c5309 e-con-full e-flex e-con e-child\" data-id=\"52c5309\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-52f9cda elementor-widget elementor-widget-text-editor\" data-id=\"52f9cda\" data-element_type=\"widget\" data-settings=\"{&quot;htmega_fe&quot;:&quot;no&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>PLANTILLA GRATUITA<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9ccb22e elementor-widget elementor-widget-heading\" data-id=\"9ccb22e\" data-element_type=\"widget\" data-settings=\"{&quot;htmega_fe&quot;:&quot;no&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">Calculadora b\u00e1sica ROI<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7a692bd elementor-widget__width-initial elementor-widget elementor-widget-heading\" data-id=\"7a692bd\" data-element_type=\"widget\" data-settings=\"{&quot;htmega_fe&quot;:&quot;no&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Calcula en minutos si tus acciones realmente generan retorno o solo consumen recursos.<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-55c8be7 elementor-widget elementor-widget-text-editor\" data-id=\"55c8be7\" data-element_type=\"widget\" data-settings=\"{&quot;htmega_fe&quot;:&quot;no&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Nivel de dificultad \u00b7 1 (Sencillo)<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5d91f5a elementor-widget elementor-widget-html\" data-id=\"5d91f5a\" data-element_type=\"widget\" data-settings=\"{&quot;htmega_fe&quot;:&quot;no&quot;}\" data-widget_type=\"html.default\">\n\t\t\t\t\t<!-- R&R | Landing Herramienta: Calculadora B\u00e1sica de ROI (sin header) -->\n<main class=\"rr-resource rr-roi-basico\" style=\"--rr-green:#176A4F;--rr-green-soft:#EEF7F3;--rr-ink:#2E2E2E;--rr-amber:#FFD54F;--rr-red:#E57373;--rr-gray:#F7F7F7;\">\n  <!-- Bullets cortos del hero (sin t\u00edtulo\/subt\u00edtulo\/imagen) -->\n  <section class=\"rr-hero-bullets\" style=\"padding:16px 0 8px;\">\n    <ul class=\"rr-bullets\" style=\"display:grid;grid-template-columns:repeat(3,minmax(0,1fr));gap:12px;list-style:none;margin:0;padding:0;\">\n      <li class=\"rr-bullet\" style=\"background:var(--rr-green-soft);border:1px solid #D6EDE4;border-radius:12px;padding:12px 14px;color:var(--rr-ink);font-size:15px;\">\u23f1\ufe0f Calcula tu <strong>ROI en minutos<\/strong><\/li>\n      <li class=\"rr-bullet\" style=\"background:var(--rr-green-soft);border:1px solid #D6EDE4;border-radius:12px;padding:12px 14px;color:var(--rr-ink);font-size:15px;\">\ud83e\udded Lectura <strong>sem\u00e1foro<\/strong> (\ud83d\udfe2\/\ud83d\udfe0\/\ud83d\udd34) con recomendaciones<\/li>\n      <li class=\"rr-bullet\" style=\"background:var(--rr-green-soft);border:1px solid #D6EDE4;border-radius:12px;padding:12px 14px;color:var(--rr-ink);font-size:15px;\">\ud83d\udccc Decide el <strong>siguiente paso<\/strong> con claridad<\/li>\n    <\/ul><br>\n  <\/section>\n  \n  <!-- \u00bfQu\u00e9 es y para qui\u00e9n sirve? -->\n  <section class=\"rr-what\" style=\"padding:28px 0;border-top:1px solid #eee;\">\n    <div class=\"rr-wrap\" style=\"max-width:1040px;margin:0 auto;padding:0 16px;\">\n      <h2 style=\"margin:0 0 12px 0;\">\u00bfPara qu\u00e9 sirve esta calculadora b\u00e1sica ROI?<\/h2><br>\n      <p style=\"color:var(--rr-ink);line-height:1.6;margin:0 0 14px;\">\n        La <strong>Calculadora B\u00e1sica de ROI (versi\u00f3n PYMES)<\/strong> te ayuda a estimar, de forma r\u00e1pida, si una acci\u00f3n compensa su inversi\u00f3n.\n        Introduces <em>costes<\/em> e <em>ingresos\/ahorros<\/em> y obtienes el <strong>ROI (%)<\/strong> con una <strong>interpretaci\u00f3n autom\u00e1tica<\/strong> y consejos de siguiente paso.\n        Est\u00e1 pensada para gerencia, marketing, operaciones y cualquier equipo que necesite una se\u00f1al clara sin contabilidad avanzada.\n      <\/p>\n      <ul style=\"display:grid;grid-template-columns:repeat(2,minmax(0,1fr));gap:10px;list-style:none;padding:0;margin:0;\">\n        <li style=\"background:#fff;border:1px solid #eee;border-radius:10px;padding:10px 12px;\">\u2705 Sencilla y pr\u00e1ctica: en 3 campos tienes tu ROI<\/li>\n        <li style=\"background:#fff;border:1px solid #eee;border-radius:10px;padding:10px 12px;\">\u2705 Modo <em>ingreso<\/em> o <em>ahorro<\/em> (o ambos)<\/li>\n        <li style=\"background:#fff;border:1px solid #eee;border-radius:10px;padding:10px 12px;\">\u2705 Sem\u00e1foro con recomendaciones accionables<\/li>\n        <li style=\"background:#fff;border:1px solid #eee;border-radius:10px;padding:10px 12px;\">\u2705 Compatible con Google Sheets y Excel<\/li>\n      <\/ul>\n    <\/div>\n  <\/section><br>\n  \n  <!-- C\u00f3mo funciona (3 pasos) -->\n  <section class=\"rr-how\" style=\"padding:28px 0;background:var(--rr-green-soft);border-top:1px solid #D6EDE4;border-bottom:1px solid #D6EDE4;\">\n    <div class=\"rr-wrap\" style=\"max-width:1040px;margin:0 auto;padding:0 16px;\">\n      <h2 style=\"margin:0 0 12px 0;\">\u00bfC\u00f3mo funciona?<\/h2><br>\n      <div class=\"rr-steps\" style=\"display:grid;grid-template-columns:repeat(3,minmax(0,1fr));gap:14px;\">\n        <div class=\"rr-step\" style=\"background:#fff;border:1px solid #D6EDE4;border-radius:12px;padding:14px;\">\n          <h4 style=\"margin:0 0 6px 0;\">1) Introduce los datos<\/h4>\n          <p style=\"margin:0;color:var(--rr-ink);\">A\u00f1ade <strong>Coste (\u20ac)<\/strong> y el <strong>Retorno (\u20ac)<\/strong> (ingreso y\/o ahorro).<\/p>\n        <\/div>\n        <div class=\"rr-step\" style=\"background:#fff;border:1px solid #D6EDE4;border-radius:12px;padding:14px;\">\n          <h4 style=\"margin:0 0 6px 0;\">2) Obt\u00e9n el ROI autom\u00e1ticamente<\/h4>\n          <p style=\"margin:0;color:var(--rr-ink);\">Calculamos <strong>ROI = (Retorno \u2212 Coste) \/ Coste<\/strong> y lo mostramos en %.<\/p>\n        <\/div>\n        <div class=\"rr-step\" style=\"background:#fff;border:1px solid #D6EDE4;border-radius:12px;padding:14px;\">\n          <h4 style=\"margin:0 0 6px 0;\">3) Interpreta y act\u00faa<\/h4>\n          <p style=\"margin:0;color:var(--rr-ink);\">Lee el <strong>sem\u00e1foro<\/strong> y las <strong>recomendaciones<\/strong> para decidir si avanzar, optimizar o descartar.<\/p>\n        <\/div>\n      <\/div>\n      <div style=\"margin-top:14px;\"><br><\/div>\n    <\/div>\n  <\/section>\n  \t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-34d5e7f e-con-full e-flex e-con e-child\" data-id=\"34d5e7f\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-7d4e7c5 elementor-widget elementor-widget-heading\" data-id=\"7d4e7c5\" data-element_type=\"widget\" data-settings=\"{&quot;htmega_fe&quot;:&quot;no&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Descarga la plantilla<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e69d410 elementor-widget elementor-widget-text-editor\" data-id=\"e69d410\" data-element_type=\"widget\" data-settings=\"{&quot;htmega_fe&quot;:&quot;no&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p style=\"margin: 0 0 14px; color: var(--rr-ink);\">Calculadora sencilla para estimar el retorno de tus acciones. Incluye instrucciones claras, ejemplo de uso y sistema de colores autom\u00e1ticos. No necesitas conocimientos financieros.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-dd5a6e6 elementor-mobile-align-center elementor-widget__width-initial btn-descargar-plantilla btn-descargar-ROI-basico elementor-widget elementor-widget-button\" data-id=\"dd5a6e6\" data-element_type=\"widget\" data-settings=\"{&quot;htmega_fe&quot;:&quot;no&quot;}\" data-widget_type=\"button.default\">\n\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"#\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Descarga calculadora b\u00e1sica ROI<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d8b40bd elementor-widget elementor-widget-heading\" data-id=\"d8b40bd\" data-element_type=\"widget\" data-settings=\"{&quot;htmega_fe&quot;:&quot;no&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">\u00bfQu\u00e9 incluye la herramienta?<\/h2>\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-825c0ba e-con-full e-flex e-con e-child\" data-id=\"825c0ba\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-aacbb81 e-grid e-con-full e-con e-child\" data-id=\"aacbb81\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-d4ebae5 elementor-view-default elementor-position-top elementor-mobile-position-top elementor-widget elementor-widget-icon-box\" data-id=\"d4ebae5\" data-element_type=\"widget\" data-settings=\"{&quot;htmega_fe&quot;:&quot;no&quot;}\" data-widget_type=\"icon-box.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-box-wrapper\">\n\n\t\t\t\t\t\t<div class=\"elementor-icon-box-icon\">\n\t\t\t\t<span  class=\"elementor-icon\">\n\t\t\t\t<i aria-hidden=\"true\" class=\"icon icon-agenda\"><\/i>\t\t\t\t<\/span>\n\t\t\t<\/div>\n\t\t\t\n\t\t\t\t\t\t<div class=\"elementor-icon-box-content\">\n\n\t\t\t\t\t\t\t\t\t<h4 class=\"elementor-icon-box-title\">\n\t\t\t\t\t\t<span  >\n\t\t\t\t\t\t\t01_Instrucciones\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/h4>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<p class=\"elementor-icon-box-description\">\n\t\t\t\t\t\tPasos claros y ejemplos pr\u00e1cticos para rellenar los campos.\t\t\t\t\t<\/p>\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-508b1ee elementor-view-default elementor-position-top elementor-mobile-position-top elementor-widget elementor-widget-icon-box\" data-id=\"508b1ee\" data-element_type=\"widget\" data-settings=\"{&quot;htmega_fe&quot;:&quot;no&quot;}\" data-widget_type=\"icon-box.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-box-wrapper\">\n\n\t\t\t\t\t\t<div class=\"elementor-icon-box-icon\">\n\t\t\t\t<span  class=\"elementor-icon\">\n\t\t\t\t<i aria-hidden=\"true\" class=\"icon icon-calculator1\"><\/i>\t\t\t\t<\/span>\n\t\t\t<\/div>\n\t\t\t\n\t\t\t\t\t\t<div class=\"elementor-icon-box-content\">\n\n\t\t\t\t\t\t\t\t\t<h4 class=\"elementor-icon-box-title\">\n\t\t\t\t\t\t<span  >\n\t\t\t\t\t\t\t02_Calculadora ROI\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/h4>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<p class=\"elementor-icon-box-description\">\n\t\t\t\t\t\tIntroduce costes, ingresos o ahorros y obt\u00e9n el ROI\t\t\t\t\t<\/p>\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3519033 elementor-view-default elementor-position-top elementor-mobile-position-top elementor-widget elementor-widget-icon-box\" data-id=\"3519033\" data-element_type=\"widget\" data-settings=\"{&quot;htmega_fe&quot;:&quot;no&quot;}\" data-widget_type=\"icon-box.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-box-wrapper\">\n\n\t\t\t\t\t\t<div class=\"elementor-icon-box-icon\">\n\t\t\t\t<span  class=\"elementor-icon\">\n\t\t\t\t<i aria-hidden=\"true\" class=\"icon icon-graph\"><\/i>\t\t\t\t<\/span>\n\t\t\t<\/div>\n\t\t\t\n\t\t\t\t\t\t<div class=\"elementor-icon-box-content\">\n\n\t\t\t\t\t\t\t\t\t<h4 class=\"elementor-icon-box-title\">\n\t\t\t\t\t\t<span  >\n\t\t\t\t\t\t\t03_Interpretaci\u00f3n\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/h4>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<p class=\"elementor-icon-box-description\">\n\t\t\t\t\t\tSem\u00e1foro visual y texto orientativo sobre qu\u00e9 hacer despu\u00e9s.\t\t\t\t\t<\/p>\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4ed6f78 elementor-view-default elementor-position-top elementor-mobile-position-top elementor-widget elementor-widget-icon-box\" data-id=\"4ed6f78\" data-element_type=\"widget\" data-settings=\"{&quot;htmega_fe&quot;:&quot;no&quot;}\" data-widget_type=\"icon-box.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-icon-box-wrapper\">\n\n\t\t\t\t\t\t<div class=\"elementor-icon-box-icon\">\n\t\t\t\t<span  class=\"elementor-icon\">\n\t\t\t\t<i aria-hidden=\"true\" class=\"icon icon-Target\"><\/i>\t\t\t\t<\/span>\n\t\t\t<\/div>\n\t\t\t\n\t\t\t\t\t\t<div class=\"elementor-icon-box-content\">\n\n\t\t\t\t\t\t\t\t\t<h4 class=\"elementor-icon-box-title\">\n\t\t\t\t\t\t<span  >\n\t\t\t\t\t\t\t04_Resultados\/decisi\u00f3n\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/h4>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<p class=\"elementor-icon-box-description\">\n\t\t\t\t\t\tROI %, rentabilidad estimada y recomendaci\u00f3n de acci\u00f3n.\t\t\t\t\t<\/p>\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-835e5ee elementor-widget elementor-widget-html\" data-id=\"835e5ee\" data-element_type=\"widget\" data-settings=\"{&quot;htmega_fe&quot;:&quot;no&quot;}\" data-widget_type=\"html.default\">\n\t\t\t\t\t<!-- Casos de uso (bloque aut\u00f3nomo, sin cerrar <\/main>) -->\n<section class=\"rr-usecases\"\n  style=\"--rr-green:#176A4F;--rr-green-soft:#EEF7F3;--rr-ink:#2E2E2E;\n         padding:28px 0;background:var(--rr-green-soft);\n         border-top:1px solid #D6EDE4;border-bottom:1px solid #D6EDE4;\">\n  <div class=\"rr-wrap\" style=\"max-width:1040px;margin:0 auto;padding:0 16px;\">\n    <h2 style=\"color:var(--rr-green);margin:0 0 12px 0;\">Casos de uso reales<\/h2>\n    <div class=\"rr-grid\" style=\"display:grid;grid-template-columns:repeat(3,minmax(0,1fr));gap:14px;\">\n      <div class=\"rr-box\" style=\"background:#fff;border:1px solid #D6EDE4;border-radius:12px;padding:14px;\">\n        <h3 style=\"margin:0 0 6px 0;color:var(--rr-green);font-size:16px;\">Marketing<\/h3>\n        <p style=\"margin:0;color:#444;font-size:14px;\">Eval\u00faa si una campa\u00f1a, redise\u00f1o web o contenido <strong>recupera su coste<\/strong> y aporta margen.<\/p>\n      <\/div>\n      <div class=\"rr-box\" style=\"background:#fff;border:1px solid #D6EDE4;border-radius:12px;padding:14px;\">\n        <h3 style=\"margin:0 0 6px 0;color:var(--rr-green);font-size:16px;\">Operaciones<\/h3>\n        <p style=\"margin:0;color:#444;font-size:14px;\">Comprueba el <strong>retorno de automatizar<\/strong> (tiempo ahorrado, licencias, procesos).<\/p>\n      <\/div>\n      <div class=\"rr-box\" style=\"background:#fff;border:1px solid #D6EDE4;border-radius:12px;padding:14px;\">\n        <h3 style=\"margin:0 0 6px 0;color:var(--rr-green);font-size:16px;\">Direcci\u00f3n<\/h3>\n        <p style=\"margin:0;color:#444;font-size:14px;\">Filtra iniciativas y prioriza las que aportan <strong>m\u00e1s valor por euro invertido<\/strong>.<\/p>\n      <\/div>\n    <\/div>\n  <\/div>\n<\/section>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-22ad8cd elementor-widget__width-initial elementor-widget elementor-widget-heading\" data-id=\"22ad8cd\" data-element_type=\"widget\" data-settings=\"{&quot;htmega_fe&quot;:&quot;no&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Preguntas frecuentes sobre la calculadora b\u00e1sica ROI<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7df28a5 elementor-widget elementor-widget-elementskit-accordion\" data-id=\"7df28a5\" data-element_type=\"widget\" data-settings=\"{&quot;htmega_fe&quot;:&quot;no&quot;}\" data-widget_type=\"elementskit-accordion.default\">\n\t\t\t\t\t<div class=\"ekit-wid-con\" >\n        <div class=\"elementskit-accordion accoedion-primary\" id=\"accordion-69d169df3acd1\">\n\n            \n                <div class=\"elementskit-card active\">\n                    <div class=\"elementskit-card-header\" id=\"primaryHeading-0-7df28a5\">\n                        <a href=\"#collapse-e8421df69d169df3acd1\" class=\"ekit-accordion--toggler elementskit-btn-link collapsed\" data-ekit-toggle=\"collapse\" data-target=\"#Collapse-e8421df69d169df3acd1\" aria-expanded=\"true\" aria-controls=\"Collapse-e8421df69d169df3acd1\">\n                            \n                            <span class=\"ekit-accordion-title\">\u00bfQu\u00e9 diferencia hay entre esta calculadora y la versi\u00f3n avanzada?<\/span>\n\n                            \n                                <div class=\"ekit_accordion_icon_group\">\n                                    <div class=\"ekit_accordion_normal_icon\">\n                                        <!-- Normal Icon -->\n\t\t\t\t\t\t\t\t\t\t<i class=\"icon icon-down-arrow1\"><\/i>                                    <\/div>\n\n                                    <div class=\"ekit_accordion_active_icon\">\n                                        <!-- Active Icon -->\n\t\t\t\t\t\t\t\t\t\t<i class=\"icon icon-up-arrow1\"><\/i>                                    <\/div>\n                                <\/div>\n\n                            \n                                                    <\/a>\n                    <\/div>\n\n                    <div id=\"Collapse-e8421df69d169df3acd1\" class=\" show collapse\" aria-labelledby=\"primaryHeading-0-7df28a5\" data-parent=\"#accordion-69d169df3acd1\">\n\n                        <div class=\"elementskit-card-body ekit-accordion--content\">\n                            <p>La calculadora b\u00e1sica est\u00e1 pensada para estimar el ROI de forma r\u00e1pida y orientativa, introduciendo solo <strong>costes<\/strong> y <strong>retornos<\/strong> (ingresos o ahorros).<br \/>La versi\u00f3n avanzada permite un an\u00e1lisis m\u00e1s profundo: <strong>probabilidad de \u00e9xito<\/strong>, <strong>margen bruto<\/strong>, <strong>horizonte temporal<\/strong>, <strong>payback<\/strong> y <strong>escenarios de sensibilidad<\/strong>.<\/p>                        <\/div>\n\n                    <\/div>\n\n                <\/div><!-- .elementskit-card END -->\n\n                \n                <div class=\"elementskit-card \">\n                    <div class=\"elementskit-card-header\" id=\"primaryHeading-1-7df28a5\">\n                        <a href=\"#collapse-5fc41e469d169df3acd1\" class=\"ekit-accordion--toggler elementskit-btn-link collapsed\" data-ekit-toggle=\"collapse\" data-target=\"#Collapse-5fc41e469d169df3acd1\" aria-expanded=\"false\" aria-controls=\"Collapse-5fc41e469d169df3acd1\">\n                            \n                            <span class=\"ekit-accordion-title\">\u00bfQu\u00e9 necesito tener antes de usarla?<\/span>\n\n                            \n                                <div class=\"ekit_accordion_icon_group\">\n                                    <div class=\"ekit_accordion_normal_icon\">\n                                        <!-- Normal Icon -->\n\t\t\t\t\t\t\t\t\t\t<i class=\"icon icon-down-arrow1\"><\/i>                                    <\/div>\n\n                                    <div class=\"ekit_accordion_active_icon\">\n                                        <!-- Active Icon -->\n\t\t\t\t\t\t\t\t\t\t<i class=\"icon icon-up-arrow1\"><\/i>                                    <\/div>\n                                <\/div>\n\n                            \n                                                    <\/a>\n                    <\/div>\n\n                    <div id=\"Collapse-5fc41e469d169df3acd1\" class=\" collapse\" aria-labelledby=\"primaryHeading-1-7df28a5\" data-parent=\"#accordion-69d169df3acd1\">\n\n                        <div class=\"elementskit-card-body ekit-accordion--content\">\n                            <p>Solo necesitas estimar tres datos: el <strong>coste total de la acci\u00f3n<\/strong>, el <strong>retorno esperado<\/strong> (ingreso o ahorro) y, opcionalmente, un <strong>porcentaje de margen<\/strong> si quieres un c\u00e1lculo m\u00e1s realista.<br \/>No requiere conocimientos financieros: las f\u00f3rmulas est\u00e1n integradas y el resultado se muestra autom\u00e1ticamente.r.<\/p>                        <\/div>\n\n                    <\/div>\n\n                <\/div><!-- .elementskit-card END -->\n\n                \n                <div class=\"elementskit-card \">\n                    <div class=\"elementskit-card-header\" id=\"primaryHeading-2-7df28a5\">\n                        <a href=\"#collapse-80b51a669d169df3acd1\" class=\"ekit-accordion--toggler elementskit-btn-link collapsed\" data-ekit-toggle=\"collapse\" data-target=\"#Collapse-80b51a669d169df3acd1\" aria-expanded=\"false\" aria-controls=\"Collapse-80b51a669d169df3acd1\">\n                            \n                            <span class=\"ekit-accordion-title\">\u00bfC\u00f3mo interpreto los resultados?<\/span>\n\n                            \n                                <div class=\"ekit_accordion_icon_group\">\n                                    <div class=\"ekit_accordion_normal_icon\">\n                                        <!-- Normal Icon -->\n\t\t\t\t\t\t\t\t\t\t<i class=\"icon icon-down-arrow1\"><\/i>                                    <\/div>\n\n                                    <div class=\"ekit_accordion_active_icon\">\n                                        <!-- Active Icon -->\n\t\t\t\t\t\t\t\t\t\t<i class=\"icon icon-up-arrow1\"><\/i>                                    <\/div>\n                                <\/div>\n\n                            \n                                                    <\/a>\n                    <\/div>\n\n                    <div id=\"Collapse-80b51a669d169df3acd1\" class=\" collapse\" aria-labelledby=\"primaryHeading-2-7df28a5\" data-parent=\"#accordion-69d169df3acd1\">\n\n                        <div class=\"elementskit-card-body ekit-accordion--content\">\n                            <p>El ROI se muestra en porcentaje y con un <strong>sistema sem\u00e1foro<\/strong>:<br \/>\ud83d\udfe2 Alta rentabilidad \u2192 recomendable avanzar<br \/>\ud83d\udfe0 Rentabilidad media \u2192 revisar o optimizar<br \/>\ud83d\udd34 Baja rentabilidad \u2192 posponer o replantear<br \/>Adem\u00e1s, la hoja incluye mensajes orientativos para decidir el siguiente paso.<\/p>                        <\/div>\n\n                    <\/div>\n\n                <\/div><!-- .elementskit-card END -->\n\n                \n                <div class=\"elementskit-card \">\n                    <div class=\"elementskit-card-header\" id=\"primaryHeading-3-7df28a5\">\n                        <a href=\"#collapse-295597f69d169df3acd1\" class=\"ekit-accordion--toggler elementskit-btn-link collapsed\" data-ekit-toggle=\"collapse\" data-target=\"#Collapse-295597f69d169df3acd1\" aria-expanded=\"false\" aria-controls=\"Collapse-295597f69d169df3acd1\">\n                            \n                            <span class=\"ekit-accordion-title\">\u00bfPuedo usarla en Google Sheets o Excel indistintamente?<\/span>\n\n                            \n                                <div class=\"ekit_accordion_icon_group\">\n                                    <div class=\"ekit_accordion_normal_icon\">\n                                        <!-- Normal Icon -->\n\t\t\t\t\t\t\t\t\t\t<i class=\"icon icon-down-arrow1\"><\/i>                                    <\/div>\n\n                                    <div class=\"ekit_accordion_active_icon\">\n                                        <!-- Active Icon -->\n\t\t\t\t\t\t\t\t\t\t<i class=\"icon icon-up-arrow1\"><\/i>                                    <\/div>\n                                <\/div>\n\n                            \n                                                    <\/a>\n                    <\/div>\n\n                    <div id=\"Collapse-295597f69d169df3acd1\" class=\" collapse\" aria-labelledby=\"primaryHeading-3-7df28a5\" data-parent=\"#accordion-69d169df3acd1\">\n\n                        <div class=\"elementskit-card-body ekit-accordion--content\">\n                            <p>S\u00ed. Est\u00e1 dise\u00f1ada para funcionar en <strong>ambos entornos sin p\u00e9rdida de formato ni f\u00f3rmulas<\/strong>.<br \/>Puedes abrirla directamente en Google Sheets, duplicarla para tus proyectos o usar la versi\u00f3n descargable en Excel si prefieres trabajar offline.<\/p>                        <\/div>\n\n                    <\/div>\n\n                <\/div><!-- .elementskit-card END -->\n\n                \n                <div class=\"elementskit-card \">\n                    <div class=\"elementskit-card-header\" id=\"primaryHeading-4-7df28a5\">\n                        <a href=\"#collapse-ec1cd5a69d169df3acd1\" class=\"ekit-accordion--toggler elementskit-btn-link collapsed\" data-ekit-toggle=\"collapse\" data-target=\"#Collapse-ec1cd5a69d169df3acd1\" aria-expanded=\"false\" aria-controls=\"Collapse-ec1cd5a69d169df3acd1\">\n                            \n                            <span class=\"ekit-accordion-title\">\u00bfQu\u00e9 hago despu\u00e9s de calcular mi ROI?<\/span>\n\n                            \n                                <div class=\"ekit_accordion_icon_group\">\n                                    <div class=\"ekit_accordion_normal_icon\">\n                                        <!-- Normal Icon -->\n\t\t\t\t\t\t\t\t\t\t<i class=\"icon icon-down-arrow1\"><\/i>                                    <\/div>\n\n                                    <div class=\"ekit_accordion_active_icon\">\n                                        <!-- Active Icon -->\n\t\t\t\t\t\t\t\t\t\t<i class=\"icon icon-up-arrow1\"><\/i>                                    <\/div>\n                                <\/div>\n\n                            \n                                                    <\/a>\n                    <\/div>\n\n                    <div id=\"Collapse-ec1cd5a69d169df3acd1\" class=\" collapse\" aria-labelledby=\"primaryHeading-4-7df28a5\" data-parent=\"#accordion-69d169df3acd1\">\n\n                        <div class=\"elementskit-card-body ekit-accordion--content\">\n                            <p>El resultado no es un fin, sino un punto de partida. Si obtienes un ROI positivo y alto, puedes <strong>priorizar esa acci\u00f3n<\/strong> y escalarla.<br \/>Si el ROI es bajo o incierto, la herramienta te ayuda a <strong>identificar qu\u00e9 variable ajustar<\/strong> (coste, margen o retorno esperado). Desde ah\u00ed puedes pasar a un <strong>plan de mejora o a la Calculadora Avanzada<\/strong>, donde podr\u00e1s analizar escenarios y decidir con mayor precisi\u00f3n.<\/p>                        <\/div>\n\n                    <\/div>\n\n                <\/div><!-- .elementskit-card END -->\n\n                                                        <script type=\"application\/ld+json\">{\"@context\":\"https:\/\/schema.org\",\"@type\":\"FAQPage\",\"mainEntity\":[{\"@type\":\"Question\",\"name\":\"\u00bfQu\u00e9 diferencia hay entre esta calculadora y la versi\u00f3n avanzada?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"<p>La calculadora b\u00e1sica est\u00e1 pensada para estimar el ROI de forma r\u00e1pida y orientativa, introduciendo solo <strong>costes<\/strong> y <strong>retornos<\/strong> (ingresos o ahorros).<br \/>La versi\u00f3n avanzada permite un an\u00e1lisis m\u00e1s profundo: <strong>probabilidad de \u00e9xito<\/strong>, <strong>margen bruto<\/strong>, <strong>horizonte temporal<\/strong>, <strong>payback<\/strong> y <strong>escenarios de sensibilidad<\/strong>.<\/p>\"}},{\"@type\":\"Question\",\"name\":\"\u00bfQu\u00e9 necesito tener antes de usarla?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"<p>Solo necesitas estimar tres datos: el <strong>coste total de la acci\u00f3n<\/strong>, el <strong>retorno esperado<\/strong> (ingreso o ahorro) y, opcionalmente, un <strong>porcentaje de margen<\/strong> si quieres un c\u00e1lculo m\u00e1s realista.<br \/>No requiere conocimientos financieros: las f\u00f3rmulas est\u00e1n integradas y el resultado se muestra autom\u00e1ticamente.r.<\/p>\"}},{\"@type\":\"Question\",\"name\":\"\u00bfC\u00f3mo interpreto los resultados?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"<p>El ROI se muestra en porcentaje y con un <strong>sistema sem\u00e1foro<\/strong>:<br \/>\ud83d\udfe2 Alta rentabilidad \u2192 recomendable avanzar<br \/>\ud83d\udfe0 Rentabilidad media \u2192 revisar o optimizar<br \/>\ud83d\udd34 Baja rentabilidad \u2192 posponer o replantear<br \/>Adem\u00e1s, la hoja incluye mensajes orientativos para decidir el siguiente paso.<\/p>\"}},{\"@type\":\"Question\",\"name\":\"\u00bfPuedo usarla en Google Sheets o Excel indistintamente?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"<p>S\u00ed. Est\u00e1 dise\u00f1ada para funcionar en <strong>ambos entornos sin p\u00e9rdida de formato ni f\u00f3rmulas<\/strong>.<br \/>Puedes abrirla directamente en Google Sheets, duplicarla para tus proyectos o usar la versi\u00f3n descargable en Excel si prefieres trabajar offline.<\/p>\"}},{\"@type\":\"Question\",\"name\":\"\u00bfQu\u00e9 hago despu\u00e9s de calcular mi ROI?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"<p>El resultado no es un fin, sino un punto de partida. Si obtienes un ROI positivo y alto, puedes <strong>priorizar esa acci\u00f3n<\/strong> y escalarla.<br \/>Si el ROI es bajo o incierto, la herramienta te ayuda a <strong>identificar qu\u00e9 variable ajustar<\/strong> (coste, margen o retorno esperado). Desde ah\u00ed puedes pasar a un <strong>plan de mejora o a la Calculadora Avanzada<\/strong>, donde podr\u00e1s analizar escenarios y decidir con mayor precisi\u00f3n.<\/p>\"}}]}<\/script>\n                                <\/div>\n    <\/div>\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-0150d04 e-con-full e-flex e-con e-child\" data-id=\"0150d04\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-75f7a42 elementor-widget elementor-widget-heading\" data-id=\"75f7a42\" data-element_type=\"widget\" data-settings=\"{&quot;htmega_fe&quot;:&quot;no&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Descarga la plantilla<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f49e8d0 elementor-widget elementor-widget-text-editor\" data-id=\"f49e8d0\" data-element_type=\"widget\" data-settings=\"{&quot;htmega_fe&quot;:&quot;no&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p style=\"margin: 0 0 14px; color: var(--rr-ink);\">Plantilla completa con, glosario, mensajes interpretativos y hoja \u201cPortfolio 90d\u201d e instrucciones para su f\u00e1cil utilizaci\u00f3n sin necesidad de conocimientos t\u00e9cnicos avanzados.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1ba8ff4 elementor-mobile-align-center elementor-widget__width-initial btn-descargar-plantilla btn-descargar-ROI-basico elementor-widget elementor-widget-button\" data-id=\"1ba8ff4\" data-element_type=\"widget\" data-settings=\"{&quot;htmega_fe&quot;:&quot;no&quot;}\" data-widget_type=\"button.default\">\n\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"#\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Descarga calculadora b\u00e1sica ROI<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e5c2a8a elementor-mobile-align-center elementor-widget__width-initial elementor-widget elementor-widget-button\" data-id=\"e5c2a8a\" data-element_type=\"widget\" data-settings=\"{&quot;htmega_fe&quot;:&quot;no&quot;}\" data-widget_type=\"button.default\">\n\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/rumboyresultados.com\/gb\/consultoria-para-pymes-y-startups\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Consulta todos nuestros servicios para empresas<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-42908e9 e-flex e-con-boxed e-con e-parent\" data-id=\"42908e9\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-156f5f0 elementor-widget__width-initial elementor-widget elementor-widget-heading\" data-id=\"156f5f0\" data-element_type=\"widget\" data-settings=\"{&quot;htmega_fe&quot;:&quot;no&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Nuestra forma de entender la consultor\u00eda<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8fa089b elementor-widget elementor-widget-text-editor\" data-id=\"8fa089b\" data-element_type=\"widget\" data-settings=\"{&quot;htmega_fe&quot;:&quot;no&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p data-start=\"454\" data-end=\"933\">En <strong data-start=\"457\" data-end=\"479\">Rumbo &amp; Resultados<\/strong> creemos que una <strong data-start=\"496\" data-end=\"525\">calculadora de ROI eficaz<\/strong> no debe complicar las cosas, sino ofrecer una visi\u00f3n clara sobre si una acci\u00f3n realmente genera retorno. Por eso dise\u00f1amos nuestra <strong data-start=\"657\" data-end=\"697\">Calculadora B\u00e1sica ROI para PYMES<\/strong>, una herramienta pr\u00e1ctica y comprensible que transforma los n\u00fameros en decisiones. Su objetivo es que cualquier responsable pueda evaluar, en pocos minutos, si una iniciativa merece la inversi\u00f3n o conviene optimizarla antes de avanzar.<\/p><p data-start=\"935\" data-end=\"1435\">Nuestro enfoque parte de la idea de que <strong data-start=\"975\" data-end=\"1014\">medir el retorno de inversi\u00f3n (ROI)<\/strong> es esencial para una gesti\u00f3n inteligente de recursos. Esta l\u00f3gica est\u00e1 alineada con las recomendaciones de la <a class=\"decorated-link cursor-pointer\" href=\"https:\/\/ec.europa.eu\/growth\/smes\/es\" target=\"_new\" rel=\"noopener\" data-start=\"1125\" data-end=\"1233\">Comisi\u00f3n Europea sobre la digitalizaci\u00f3n y productividad de las pymes<\/a> y con las buenas pr\u00e1cticas de an\u00e1lisis financiero propuestas por el <a class=\"decorated-link\" href=\"https:\/\/www.worldbank.org\/ext\/en\/home\" target=\"_new\" rel=\"noopener\" data-start=\"1302\" data-end=\"1345\">Banco Mundial<\/a>, que promueven la evaluaci\u00f3n de impacto y eficiencia antes de escalar cualquier proyecto.<\/p><p data-start=\"1437\" data-end=\"1786\">La herramienta calcula autom\u00e1ticamente el <strong data-start=\"1479\" data-end=\"1490\">ROI (%)<\/strong>, muestra una <strong data-start=\"1504\" data-end=\"1540\">lectura tipo sem\u00e1foro (\ud83d\udfe2\/\ud83d\udfe0\/\ud83d\udd34)<\/strong> y sugiere acciones inmediatas, ayudando a <strong data-start=\"1583\" data-end=\"1625\">decidir con datos y no con intuiciones<\/strong>. Su estructura simple permite analizar ingresos, ahorros o m\u00e1rgenes sin conocimientos financieros, ofreciendo resultados visuales y comparables entre proyectos.<\/p><p data-start=\"1788\" data-end=\"2228\">Este esp\u00edritu de simplicidad aplicada define toda nuestra metodolog\u00eda: ayudar a las empresas a medir, priorizar y actuar con criterio. Desde el marketing hasta la transformaci\u00f3n digital, trabajamos para que cada decisi\u00f3n est\u00e9 guiada por indicadores reales y un retorno medible. Porque en Rumbo &amp; Resultados sabemos que <strong data-start=\"2107\" data-end=\"2228\">entender el ROI no es solo hacer cuentas: es dirigir con foco y avanzar con rumbo firme hacia resultados sostenibles.<\/strong><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-2dab2c8 e-flex e-con-boxed e-con e-parent\" data-id=\"2dab2c8\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-68df16a elementor-widget elementor-widget-html\" data-id=\"68df16a\" data-element_type=\"widget\" data-settings=\"{&quot;htmega_fe&quot;:&quot;no&quot;}\" data-widget_type=\"html.default\">\n\t\t\t\t\t<!-- \u2014\u2014\u2014\u2014\u2014\u2014\u2014\u2014\u2014\u2014\u2014\u2014\u2014\u2014\u2014\u2014\u2014\u2014\u2014\u2014\u2014\u2014\u2014\u2014\u2014\u2014\u2014\u2014\u2014\u2014\u2014\u2014\n\ud83d\udd39 BLOQUE RUMBO & RESULTADOS \u2013 IDENTIFICADOR DE PLANTILLA\nColoca este bloque en la landing de cada plantilla (una por p\u00e1gina).\nActualiza solo el enlace del atributo data-rr-plantilla-url.\n\u2014\u2014\u2014\u2014\u2014\u2014\u2014\u2014\u2014\u2014\u2014\u2014\u2014\u2014\u2014\u2014\u2014\u2014\u2014\u2014\u2014\u2014\u2014\u2014\u2014\u2014\u2014\u2014\u2014\u2014\u2014\u2014 -->\n<div id=\"rr-plantilla-meta\"\n     data-rr-plantilla-url=\"https:\/\/rumboyresultados.com\/gb\/wp-content\/uploads\/descargas-rnr\/Plantillas\/Rumbo_Resultados_Calculadora_ROI_Basico_v2.xlsx\">\n<\/div>\n\n<!-- \u2014\u2014\u2014\u2014\u2014\u2014\u2014\u2014\u2014\u2014\u2014\u2014\u2014\u2014\u2014\u2014\u2014\u2014\u2014\u2014\u2014\u2014\u2014\u2014\u2014\u2014\u2014\u2014\u2014\u2014\u2014\u2014\n\ud83d\udd39 SCRIPT DE AUTORRELLENO PARA FORMULARIOS DE FORMULATOR\nRellena autom\u00e1ticamente el campo oculto con clase .rr-plantilla-url\n\u2014\u2014\u2014\u2014\u2014\u2014\u2014\u2014\u2014\u2014\u2014\u2014\u2014\u2014\u2014\u2014\u2014\u2014\u2014\u2014\u2014\u2014\u2014\u2014\u2014\u2014\u2014\u2014\u2014\u2014\u2014\u2014 -->\n<script>\ndocument.addEventListener('DOMContentLoaded', function() {\n  \/\/ 1) Localiza el div con el dataset\n  const meta = document.getElementById('rr-plantilla-meta');\n  if (!meta) {\n    console.warn('[RR] No se encontr\u00f3 #rr-plantilla-meta en esta p\u00e1gina.');\n    return;\n  }\n\n  const plantillaUrl = meta.dataset.rrPlantillaUrl;\n  if (!plantillaUrl) {\n    console.warn('[RR] No se encontr\u00f3 data-rr-plantilla-url.');\n    return;\n  }\n\n  \/\/ 2) Observa el DOM hasta que aparezca el formulario de Forminator\n  const observer = new MutationObserver(() => {\n    const input = document.querySelector('.rr-plantilla-url input, input.rr-plantilla-url');\n    if (input) {\n      input.value = plantillaUrl;\n      console.log('[RR] Campo rr-plantilla-url rellenado con:', plantillaUrl);\n      observer.disconnect();\n    }\n  });\n\n  observer.observe(document.body, { childList: true, subtree: true });\n});\n<\/script>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-a28a956 e-flex e-con-boxed e-con e-parent\" data-id=\"a28a956\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3785583 elementor-widget elementor-widget-image\" data-id=\"3785583\" data-element_type=\"widget\" data-settings=\"{&quot;htmega_fe&quot;:&quot;no&quot;}\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"768\" height=\"512\" src=\"https:\/\/rumboyresultados.com\/gb\/wp-content\/uploads\/2025\/10\/Calculadora-basica-ROI-768x512.webp\" class=\"attachment-medium_large size-medium_large wp-image-12301\" alt=\"Calculadora b\u00e1sica ROI Calculadora avanzada ROI\" srcset=\"https:\/\/rumboyresultados.com\/gb\/wp-content\/uploads\/2025\/10\/Calculadora-basica-ROI-768x512.webp 768w, https:\/\/rumboyresultados.com\/gb\/wp-content\/uploads\/2025\/10\/Calculadora-basica-ROI-300x200.webp 300w, https:\/\/rumboyresultados.com\/gb\/wp-content\/uploads\/2025\/10\/Calculadora-basica-ROI.webp 1536w\" sizes=\"(max-width: 768px) 100vw, 768px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\n    <div class=\"xs_social_share_widget xs_share_url after_content \t\tmain_content  wslu-style-1 wslu-share-box-shaped wslu-fill-colored wslu-none wslu-share-horizontal wslu-theme-font-no wslu-main_content\">\n\n\t\t\n        <ul>\n\t\t\t        <\/ul>\n    <\/div> \n","protected":false},"excerpt":{"rendered":"<p>PLANTILLA GRATUITA Calculadora b\u00e1sica ROI Calcula en minutos si tus acciones realmente generan retorno o solo consumen recursos. Nivel de dificultad \u00b7 1 (Sencillo) \u23f1\ufe0f Calcula tu ROI en minutos \ud83e\udded Lectura sem\u00e1foro (\ud83d\udfe2\/\ud83d\udfe0\/\ud83d\udd34) con recomendaciones \ud83d\udccc Decide el siguiente paso con claridad \u00bfPara qu\u00e9 sirve esta calculadora b\u00e1sica ROI? La Calculadora B\u00e1sica de ROI [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":12245,"parent":8834,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"content-type":"","site-sidebar-layout":"no-sidebar","site-content-layout":"","ast-site-content-layout":"full-width-container","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"disabled","ast-breadcrumbs-content":"","ast-featured-img":"disabled","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"class_list":["post-12272","page","type-page","status-publish","has-post-thumbnail","hentry"],"_links":{"self":[{"href":"https:\/\/rumboyresultados.com\/gb\/wp-json\/wp\/v2\/pages\/12272","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/rumboyresultados.com\/gb\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/rumboyresultados.com\/gb\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/rumboyresultados.com\/gb\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/rumboyresultados.com\/gb\/wp-json\/wp\/v2\/comments?post=12272"}],"version-history":[{"count":0,"href":"https:\/\/rumboyresultados.com\/gb\/wp-json\/wp\/v2\/pages\/12272\/revisions"}],"up":[{"embeddable":true,"href":"https:\/\/rumboyresultados.com\/gb\/wp-json\/wp\/v2\/pages\/8834"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/rumboyresultados.com\/gb\/wp-json\/wp\/v2\/media\/12245"}],"wp:attachment":[{"href":"https:\/\/rumboyresultados.com\/gb\/wp-json\/wp\/v2\/media?parent=12272"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}